4th generation jeweller invests in 155 year old family business


Richard Easton
Portfolio Executive
Published:
Howells L-R Paul Howells, Richard Easton

Fourth generation jeweller Paul Howells has completed the refurbishment of his 155-year-old family business, bringing an adjoining retail outlet back to life and safeguarding four jobs in the market town of Haverfordwest.

Established in 1866 by Paul’s great-grandfather, Howells Jewellers occupies a prime position on Quay Street in Haverfordwest. A six-figure loan from the Development Bank of Wales and funding from Pembrokeshire County Council’s Houses into Homes Empty Property Scheme, designed to bring empty properties back in to use, has enabled the refurbishment of the double fronted shop and creation of four new apartments.

Offering views of the river, each of the two-bedroom apartments are to be rented to local people looking for quality accommodation in Haverfordwest.

Paul Howells said: “We’re really proud of our family business and enjoy the job that we do; helping our customers to choose the perfect jewellery. However, our building was in a bad state of repair and needed refurbishing in-order to secure the long-term success of the business and give the property a new lease of life. The funding from the Development Bank and Pembrokeshire Council has enabled us to restore the building with a smart new shop-front and four new apartments, safeguarding our future and helping the town to prosper.”

Richard Easton is a portfolio executive with the Development Bank of Wales. He said: “Buying jewellery is still one purchase that most people want to do in person rather than on-line so there remains strong demand for high-quality high street jewellers like Howells.

“With a very loyal following, Howells has been an integral part of Haverfordwest for over 155 years. Our investment has helped to protect this legacy, safeguard jobs, create new homes and support a sustainable and successful future for a long-standing and highly respected local business.”

The Wales Business Fund is part-funded by the ERDF through the Welsh Government. It was created specifically to support businesses with fewer than 250 employees based in Wales and those willing to move to Wales with loans and equity packages from £50,000 up to £2 million.