- Type of finance
- Business need
Developing a tech venture
“It’s amazing to be commercialising our technology and bringing the magic of online referrals to the high street.”
Smart shopping app, Memberoo is setting its commercial strategy in motion thanks to a £280,000 equity co-investment from the Development Bank of Wales and Thorium Technology Investors.
Memberoo does away with traditional paper-based loyalty cards, allowing customers of participating shops, cafes and restaurants to register their shopping trips using their mobile phone. The app also provides valuable information for businesses and allows them to offer targeted and personal customer offers.
The co-investment will be used to recruit additional sales and marketing staff in Newport and will support the rollout of Memberoo to even more customers.